Michelle image

12 years old today & lessons learnt

12 years old today means lots of lessons have been learnt along the way.

To clarify – it is the 12th birthday of the day that the business name Dragon Sisters was first registered. It’s been quite a journey with lots of ups and downs.

 

Projects big and small. Short and long term contracts. Very public and behind the scenes. Each of these experiences has been part and parcel of our business evolution.

Along the way, we’ve been fortunate to meet some fabulous people who have so willingly shared advice, guidance and provided mentorship.

Learning is a life-long process

When you run your own business you are constantly learning and from some of the most unexpected and unlikely sources – which is what makes it all the more fun.

There is never a dull moment. Adventure. Drama. Action. Anguish. Satisfaction. These are all part of the journey as a small business owner.

12 Lessons Learnt

  1. Never underestimate the value you bring to the table
  2. Whatever is really easy for you is not for others
  3. You need to be constantly testing, measuring and tweaking
  4. Done is better than perfect – relates to point 3
  5. Never become complacent
  6. Creating connections is essential for your growth
  7. Word of mouth is the most powerful tool you can harness
  8. Be very clear on who your audience is
  9. Small, easy to digest chunks of information work best
  10. Ask for help when you need it
  11. Don’t be afraid to pivot
  12. Discipline and consistency are the keys to achieving goals
Having a great coach or mentor is invaluable! We’ve been blessed to have a few of those come into our lives.

Fly like a dragonFly like a dragon!

Michelle

4 thoughts on “12 years old today & lessons learnt”

  1. I think these are great lessons regardless of the times that has passed. You could have labeled them “Key Business Principles” because they are timeless, appropriate and relevant. Thank you for sharing your lessons.

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