Business growth means changing things up.
But change is not a natural state. It’s something that often brings resistance.
Our natural state is to want to stay within our comfort zones. It’s what we know, it’s usually predictable. We’re not taking any risks and it’s…
There is comfort in waking up each day knowing exactly what you are going to do.
It’s nice knowing what’s going to unfold. How the day will play out. No hidden surprises.
You know what you’re going to be facing when you step into your office/business. You can handle whatever the day is going to be throwing your way. Sure there may be a few little waves of disruption, but that’s okay…you can handle it.
This kind of comfort comes from the familiarity of a set routine.
It’s mundane and certainly not a challenge. It is not an atmosphere for growth!
Facing challenges makes you grow, develop new skills and expand your horizons.
I know from personal experience that it is during the times when I’ve been facing the biggest challenges that I’ve really grown.
One of the biggest challenges I ever faced and that had a huge impact on my future business pathway was…speaking in public.
I was always the one in the background. I was happy doing research, speaking to people one on one, writing speeches etc.
I had the wordsmith gift but I was missing an essential ingredient… the confidence to stand up in front of a live crowd. TV and radio were okay because the audience was not actually right there. Not sitting right where I could see them.
For many years I was able to coast along and avoid public speaking.
However, this all changed in 2004. I won the Telstra Business Woman of the Year (NT) Award. Part of the expectation was that I would be willing to speak in public.
It frightened the daylights out of me…
Embracing the Challenge
I listened to experts on how best to tackle the problem of overcoming nerves and what a good speaker needed to do. Tell a joke, warm the crowd up etc and so on went the advice.
I am not a natural at telling a joke. I’m hopeless and forget the punch lines every time, so no way was that going to work for me. I also tried (in the privacy of my home) practising a bunch of other techniques.
The very best advice I got was from a very unlikely quarter.
It came from Veronica Macauley Cross. She was the Queensland representative for BCNA at the same time as myself. Her advice was simply this…be yourself, and don’t ever let anyone try to tell you that catch in your voice needs to go. It’s the emotion that you convey that makes you such a powerful speaker.
It was also empowering to know that people genuinely wanted to hear what I had to share. Veronica passed away in 2007 (she was living with advanced breast cancer from the first day I met her) but I vividly remember Veronica and the very solid advice she gave me.
I changed things up by becoming a (reluctant) speaker because the business needed me to do so. The message needed sharing and there was an eager audience spanning the globe who were all waiting to hear what I had to share.
My work as a breast cancer advocate and founder of Dragons Abreast Australia was definitely business. The business was promoting awareness of breast cancer.
A business can only grow when you are willing to embrace change. You also need to have systems in place. Without systems, it’s a struggle to keep the performance level high – it’s also impossible to effectively grow.
No matter what kind of business you have – regardless of whether it is for or not for profit it is absolutely essential that you are willing and able to embrace change.
Change = Opportunity. Opportunity = growth.
It often means stepping right outside your comfort zone.
The challenge is being willing to step out, to step up and to make changes. To learn. To adapt. To release a little control through automating, delegating and outsourcing… so you can achieve your business goals.
It’s often just a few small tweaks to the way you’re doing business that can make a huge difference in your results.
It can be tough to work out what you need. But it’s definitely worth spending time on.
If you are not sure where to start and need some help figuring it out…reach out to us...you’ll soon be creating and maximising opportunities to take you to the next level. Promise! Don’t take our word for it…check out what others have to say.