AUSTRALIA DAY 2020 – A REFLECTION

Australia Day sees me sitting at my desk and reflecting on how I came to be here in Australia.

I wasn’t born here, but then again, neither were so many others that call this country home.

There’s lots of controversy around the celebration of this day and it can all get a bit political.

It depends on who you talk to as to their perspective. From my own perspective, I see it as a day to take stock and to think about what it means to be able to live in a country that is free.

The first visit

I first visited Australia as a 19-year-old.

Like so many other young people’s journeys, it started by travelling overland from London to Athens on a bus – a nightmare of a trip with 2 flat tyres but we were young and resilient! Then a flight via Bangkok and Singapore to Sydney and then on to Canberra where I spent a few months before travelling to Darwin to visit family.

Little did I know that Darwin was going to play a big role in my future.

Settling in

It took a long time for me to become comfortable living in a country that was so totally different from where I spent my childhood.

I’d grown up in the Middle and the Far East; although I went to the UK for my final years of schooling.

I felt like a fish out of water for many years.  Australia was so culturally different from what I was used to.

On reflection, I was lucky to have ended up in Darwin as it’s undoubtedly the most multi-cultural city in Australia. A tropical melting pot where everyone lives side by side and there are no enclaves of particular ethnicities.

I didn’t really identify as any particular nationality and even though my passport said British I was not born in Britain.

The lucky country

Today, I consider myself extremely fortunate to live in a country that offers wonderful opportunities and provides, a predominantly, safe environment for children compared to the places where I grew up.

I am blessed that my entry to Australia was relatively easy. There was no citizenship test and I didn’t need to sit any IELTS exams, apply for sponsorship or come on a boat seeking asylum. 

Australia has been good to me. It’s the place that I call home.

Happy Australia Day!
Michelle

Do you really need all the latest gadgets?

Do you really need all the latest gadgets?

You know gadgets like – new computers, cameras, phones, apps, software and gizmos are pretty much wherever you turn these days. Okay, maybe they are not strictly gadgets, but for the purpose of this article, I’m lumping them together.

Advertisers are smart. They know exactly how to make that emotional tug. You know how it goes…

This product will give you…more time with your family, more status, increase your confidence, increase productivity, save you time…

And so on the list goes.

Guard your time

Time is a finite commodity. Once the time has passed, you can never get it back.

The time you spend learning how to use a new gadget/gizmo like a phone etc or even just looking into something can often be better spent working on your business.

If you’re always time-poor, think about using that time for some much needed “me-time”.

Investing time in yourself by taking a little bit of rest and relaxation is a smart move. It means you take time to make sure you’re in tip-top condition to run your business, look after your family etc.

Confusion

It’s super easy when you first start in business to get confused about where to focus your attention.

Marketers are a pretty savvy and innovative bunch – they know how to make irresistible offers that will have you reaching for your wallet.

Now here’s the thing…when it comes down to being innovative – you too can be super innovative by… ignoring the new shiny objects and keeping your eyes firmly on your own goals.

Although I have been in my own business for over 20 years, the online world of courses is relatively new to me. It’s only in the last 4 years that I have started to venture into this space.

When I was looking at a hosting platform for my online courses, I got so confused because I spent my time listening in to advice from other course creators.  I also wasted quite a bit of money chasing shiny objects.

Gaining Clarity

In hindsight, what I should have done was written out a list of what features were important to me and my clients/students. Instead, I focussed outwards.

Had I created my own “shopping list” based on my individual needs, I would have been able to choose the right platform with a lot less time-wasting.

In case you’re wondering where I ended up – I finally chose to use Podia. It’s not as “pretty” as some, but it is easy to use, the right price point for me and gives me the important features I need to deliver my courses.

I can tell you lots more stories on this topic about how I wasted both time and money, but that’s going to take way too much time 🙂

Three lessons learnt

1) Focus on your own forward momentum, even if it is baby steps.

2) Find trusted mentors to help you explore what is right for your business.

3) You achieve more when you set your own priorities and stay in your lane.

Do you have some lessons learnt to share?

Fly like a dragon!

Dragon head image

Michelle

366 Days of Opportunities

366 days of opportunities – yep, 2020 is a leap year.

Each day is a new dawn and a new opportunity.

What has past is gone and whilst you should learn lessons from the roads travelled and experiences gained it’s also important not to spend too much time looking at the doors that have closed.

As we were closing our December, I took my Mastermind members through a 2020 Self Accountability Workbook.

Opportunities

Opportunities need to be identified.

It then comes down to time management and accountability.

Because we are all unique, we each have different working habits but the key formula is the same regardless of what industry you are in. Download a copy of

The Self Accountability Workbook that members complete individually is a valuable exercise.

The best thing about this method is that by taking the time to think, and by writing it all down, you come to a position where you have much greater clarity.

That clarity allows you to step forward with confidence.

To make the most of those 366 days of opportunity  – even if you do drop a few balls along the way.

And with the workbook completed, it becomes your guide, one that you have written for yourself, that goes alongside your strategic plan.

When you get the wobbles, it’s there to look at.

You can see in black and white exactly what the problem is.

You see at a glance if you’ve been going down rabbit holes. Not been keeping your promise to yourself to prioritise your time. not taking enough time out for your own self-care and so on goes the list.

Most importantly of all, you can see the planned solution and that is what will get you back on track.

It’s what will keep you on track for 2020.

Making the most of opportunities

Making the most of opportunities is what makes the difference.

Yet it can be so hard…where to start.

Sometimes you just need to get out from under the pile of stuff on top of you, or climb out from the hole you seem to be sinking deeper and deeper into.

This is what I hear over and over.

I know first hand what that feels like (see my personal blog here) and I am the proof that the strategies I teach for overcoming this work.

Are you on track?

Are you confident that you’re on track for your 366 days of opportunity?

Or would you like a little bit of support and guidance – a dragon in your pocket kind of thing?

Check out the Mastermind Membership where I help confused and overwhelmed folks get clear on the steps to take to achieve their goals through group strategic guidance to a crystal clear pathway.

Want to have some fun?

Tell me in the comments what you are saying YES to in 2020.

Fly like a Dragon!

Dragon head image

Michelle

Managing Your Time

Managing your time wisely is the key to achievement.

Knowing where you are going, being present in the moment and being focussed are your cornerstones.

I’m pretty sure we’d all agree that this is often easier said than done? So many bright and shiny objects litter the path (internet) to lead us astray.

Think of it like this – when you know where you are going you move forward with a laser focus.

It’s easy because you’re super clear about where you want to get to. You have clarity on exactly what you need to do and are smart enough to know that staying in your lane is a key essential….because

Time is finite!

You never get back time once it has passed. Sure you can extend a deadline, BUT the truth, plain and simple is this…

We each have an allocated amount and no matter how much money you may have it is impossible to buy extra time.

This is one commodity money cannot buy.

My #1 Dragon Discipline is to be curious, be interested, be open to ideas and possibilities. However, this is never at the expense of taking the focus away from goals that are already set.

Staying on track and in your own lane is paramount to achievement. You may like to check my blog post Top 7 Tips to Manage Your Business Day

Reviewing Your Progress

As we come to the close of 2019, I’ve been spending time talking to my clients about a “Walk Down Memory” lane from the perspective of their business.

I’ve done the same exercise with my own business.

The exercise makes it super easy to see where you have done well, where you could have done better. Most importantly, you’re able to see a pattern emerging.

Although I have gained recognition for my work through being the recipient of multiple awards, it has never been my goal to win any award…in fact, I never really thought about their existence.

I know from talking to others in the Awards Alumni, they also never had that goal.

The common element was following a passion.

When you are passionate you are focussing, staying in your lane with your eyes fixed firmly on the finish line.  It is a single-minded determination.

Prioritising Time = Achieving Goals

Like so many other things in business, there is a simple formula to follow.

I learnt this some years back and have been teaching it to my clients for several years now.

As we leave 2019 behind, I’ve compiled it into a short e-guide to share with anyone who needs help with prioritising time.

It is 100% free and you are welcome to download here. 

Dragon head image
Fly like a dragon!
Michelle

Let’s Talk Turkey

Let’s talk turkey is highly topical given we are in the season of Thanksgiving and Christmas fast approaching. But I am not talking about succulent, yummy stuff and roasted turkey…

No, sorry. Definitely not the one you probably plan to eat over the Festive season – although I do have a GREAT recipe for stuffing that’s been a guarded secret, handed down through the years. I finally got my hands on it last year!

I mean talking turkey about your business. Being serious. About what can be achieved. What has to be done and what can be left aside.

Getting down to business

Yes, it’s about stuff in your business. Or more precisely what you should and should not be stuffing into your calendar.

Social media, and likely as not your inbox is going mad right now with loads of special offers – Black Friday. Cyber Monday. Bargains Galore.

Everyone is wanting to sell you something.

Tips to still the noise

1) Choose wisely who you want to hear from. Unsubscribe from what you are not seriously in need of or who you do not genuinely enjoy hearing from.

2) If internet distractions are a big problem when you sit down to work there’s a great app called Cold Turkey! In the interest of full disclosure, this is Sasha’s affiliate link.

It’s a blocking app you can install on your PC. There is a free and a pro version which allows you to turn on a timer which will block off access to all webpages that are frequent distractions.  It is very powerful and works wonders for time management!

FOMO – Fear of Missing Out

It’s easy to get caught up in the hype. FOMO is real!

But, to be successful in your goals…, it is VITAL to still the noise.

To be able to work out what is valuable for you and your situation right now.

“Experts” with bright shiny websites are there to tempt you with offers to make you a millionaire.

Truth told – much is smoke and mirrors. It’s clever marketing.

I do have a free tip sheet on choosing someone to work with – it’s right here for you to grab if you want it.

SOS – Shiny Object Syndrome is alive and well, which is exactly why using FOMO  tactics works so well.

But here’s the thing…when you get to a certain point in your life you realise it all comes down to…going cold turkey.

Planning ahead

2020 heralds the end of the teens. A new decade lies ahead.

A time to be grown up and take your business by the horns rather than ‘stuffing’ around.

Without a plan written down, that is measurable, achievable and progress, you’ll find yourself floundering around. Been there and done that myself!

No, I am not a rag to riches story – I have lovely parents, had food on the table every night and was well educated with nice clothes on my back.

Failures

That said, I’ve also had my share of failures, of making bad decisions because I did not know any better.

It’s my lived experiences of failures that have brought me success.

Mistakes I made include growing too fast, spending money on tools I was not ready for (and did not really know how to use!) BUT I learnt many lessons!

Successes

My biggest successes have been on the roughest terrain with lots of bumps in the road but thanks to having a MAP I’ve been able to navigate those bumps that have included tight budgets, people letting me down, unexpected twists and turns that meant a quick pivot.

Those lessons are what I now use to guide my clients to success.

Write it down

Here’s a quick tip – when you write something down it becomes all the more real. It becomes a commitment to yourself.

Make it real! Let me know in the comments what the first action is that you’re going to take towards a successful 2020.

To your success!
Michelle

PS My Mastermind Membership that starts on 1 December 2019. If you’d like to be considered for a scholarship entry (Value $297 for 6 months) drop me a note to michelle@dragonsisters.com.au and tell me why you’d value a place 🙂

 

 

LIVE – Learning Experiences

LIVE Learning Experiences – LinkedIn, Facebook, YouTube and Webinars.

Each of these platforms encourages “going live”.

Being live offers amazing opportunities to reach a much larger audience.

BUT, you do need to be comfortable with:

1) Putting yourself out there

2) The tech side of things

Although I regularly use Zoom there is one small drawback. It’s the fact that your participants have to download Zoom.

This can be an issue.  As I am often working with individuals who are not technically minded – and although it’s simple once you know how – it can be a challenge.

Now, although I ‘ve done lots of online teaching, I have never done an online workshop – at least I hadn’t up until last night.

Because I didn’t want to have folks getting all flustered before they even arrive at my workshop, I decided I’d try out a new platform.

Choosing a platform

Here’s where it gets confusing.

There are soooooo many choices. AND there are so many differing opinions of which works best.

I’d pretty much decided on Webinar Jam (I already have EverWebinar) until I started to check out some of the recent feedback – glitchy and not so fantastic from tech support.

I ended up choosing to try Demio – they offered me a free trial – all good 🙂 – and that pushed me across the line. After all, if they are confident to offer that, they must believe in their product.

How did it go?

It looked super easy.

I enrolled, set up and sent out the link to my attendees. Created the meeting room and uploaded the workbook.

Nice going. I’d had a couple of queries, but tech support was right there within 5 mins to help.

Cool.

I’m good to go and have time to spare.

As always, there’s the temptation to make last moment tweaks -and this is where it all started to unravel.

I know, I should have known better!

BUT…

I made my tweaks – just a couple of tiny ones. Not really necessary but I wanted to do it.

This was in beta mode (my participants knew this) but I wanted it to be the best I could make it.

I’d said up-front there was the possibility of some glitches.

I was uploading my presentation slides an hour out from the workshop.

First little glitch – not possible to load them except as a PDF or as a YouTube. Maybe I had been told this – maybe not. I don’t recall.

Okay – not a problem…Plan B is to share my screen.

Let the games begin 🙂

Time to go Live. Participants got in really easily.

No sound. Easy fix. I just needed to click a box.

I’m feeling a tad flustered. I share what is happening in the conversation with attendees – I mean they can see me on screen – and goodness knows what they are thinking!

Share my screen to launch the presentation. They can’t see it properly. Sizing is not right.

Fiddle. Fiddle. I get it working BUT not as I wanted it to.

It’s not flowing and appearing as it did in my run through.

Maybe I should not have made the tweaks!

Actually, I definitely should not have made those tweaks.

Fortunately, I know my subject – Strategic Planning – really well. At least I am not panicking about what to say.

The results?

Participants engagement was high – I think my “comedy show” (think Faulty Towers!) at the beginning helped create a real “authenticity” factor.

I always tell my clients they need to be authentic as people relate to people.

Well, this was definitely authentic. No doubt about it.

The chatbox worked well. My wonderful assistant did a fantastic job of writing down the answers from the chatbox and running them into me.

Note to self – need to make sure I have another monitor beside me so I can see the questions.

The recording feature was excellent. I now have a recording I can share. But… I’m not going to send it out. I don’t think the comedy show will be as funny if it’s not live.

Feedback

The quality of the information presented and taught went over very well. Participants said the pace was good and I didn’t cram in too much.

They’ll be back for Part II next Wednesday. In the meantime, I’m going to be re-running Part I so I get a decent recording to send those who could not show up for the live.

How often do you experiment with new technology?

If you have a tale to share, I would love to hear it in the comments.

Fly like a dragonDragon head image

Michelle

 

Achieving Goals

Achieving goals comes down to knowing what you want.

But knowing what you want is not enough.

Once you have your set goal, it’s then time to get down to planning out the way you’re going to achieve it.

Regardless of whether it is in your personal or business life the reality is that strategy really does play a huge part on the journey to achievement.

Defining Strategic

Strategic (adjective) as identified by the Oxford dictionary is defined as – Relating to the identification of long-term or overall aims and interests and the means of achieving them.

If you want to achieve a certain outcome then you need to have a very measured approach.

A pathway. A series of stepping stones that take you forward towards your goals.

Without that pathway.

The map.

The strategy.

Life tends to just wander along in and before you know it a year has flown past!

Without strategic direction, there is less chance of achievement and satisfaction.

Strategic planning is all about aiming for what is right for YOU and for your business.

You are unique and your plans will be different from mine – but there is a commonality to all plans…

You can read here how I utilised strategic planning to achieve my personal goal of living and working in Europe for 12 months.

Strategic Direction

As you move along with your business/life/career you NEED to know the direction you are heading in and WHERE you want to end up.

Why? Because without clear goals it is impossible to tell if you have actually achieved your goals.

You will not know when you have arrived.

And knowing that is super important BECAUSE it is what helps you feel motivated.

The sense of achievement, as you tick off each goal, helps keep you fueled with positive forward momentum.

Naturally, goals can and often do change as you move through life. That’s part and parcel of business growth and life in general.

Fly like a dragon  Fly like a dragon

Michelle

 



12 years old today & lessons learnt

12 years old today means lots of lessons have been learnt along the way.

To clarify – it is the 12th birthday of the day that the business name Dragon Sisters was first registered. It’s been quite a journey with lots of ups and downs.

 

Projects big and small. Short and long term contracts. Very public and behind the scenes. Each of these experiences has been part and parcel of our business evolution.

Along the way, we’ve been fortunate to meet some fabulous people who have so willingly shared advice, guidance and provided mentorship.

Learning is a life-long process

When you run your own business you are constantly learning and from some of the most unexpected and unlikely sources – which is what makes it all the more fun.

There is never a dull moment. Adventure. Drama. Action. Anguish. Satisfaction. These are all part of the journey as a small business owner.

12 Lessons Learnt

  1. Never underestimate the value you bring to the table
  2. Whatever is really easy for you is not for others
  3. You need to be constantly testing, measuring and tweaking
  4. Done is better than perfect – relates to point 3
  5. Never become complacent
  6. Creating connections is essential for your growth
  7. Word of mouth is the most powerful tool you can harness
  8. Be very clear on who your audience is
  9. Small, easy to digest chunks of information work best
  10. Ask for help when you need it
  11. Don’t be afraid to pivot
  12. Discipline and consistency are the keys to achieving goals
Having a great coach or mentor is invaluable! We’ve been blessed to have a few of those come into our lives.

Fly like a dragonFly like a dragon!

Michelle

PRODUCTIVITY vs ACTIVITY

Productivity is not a by-product of lots of activity. 

It’s really easy to look busy, to bustle about from one activity to the next, but it is important to recognise that being busy does not always equate with being productive.

This is exactly why is it so very important to be consciously aware of what you are investing your time in.

A great example of this is time spent on social media – it’s got to be one of the biggest time wasters around.

Yes, social media is crucial when you’re in business. If you are bootstrapping it is even more important to harness what is available at no cost.

Conscious Awareness

BUT…we each need to be consciously aware of avoiding the rabbit holes that social media temptingly offers as we scroll through newsfeeds.

Sponsored ads, powerful tempting images with great headlines are popping up in our feeds.

It’s clever.

The advertisers are tempting us to click away from whatever it is that we are doing.

It’s a real trap that is so easy to fall into – and I’ll confess it has got me several times!

The solution?

Focus on Productivity

When you’re looking at the productive habits of highly effective people, it all comes down to…

Staying focussed and being disciplined.

Productivity comes from knowing where you are going. And taking those measurable, achievable and progressive steps.

Steps that are moving you along the path to successfully achieving your goal.

No matter what that goal is – large or small – the formula you follow for productivity is exactly the same.

The teachings of the late and great Jim Rohn suggest asking yourself:

Who am I around?
What are they doing to me?
What have they got me reading?
What have they got me saying?
Where do they have me going?
What do they have me thinking?
And most importantly, what do they have me becoming?

When you stop to ask yourself those questions there is a shift in perspective.

Have you taken the time to ask yourself these questions? If not, take a moment now and run through them.

Love you to let me know in the comments how you ensure you’re at your productive best.

Fly Like A Dragon

Michelle

PS Curious to know more about me?  Check out my LinkedIn Profile AND let’s connect 

 PPS – if you enjoyed this and would like more productive tips sign-up for my newsletter here




So You Want To Sell Online?

To sell online is the dream of many. An online course is all the rage. After all, it’s a vast global marketplace and you can work from the comfort of your own home.

Making money while you sleep.  Sounds fabulous!

The Reality

All too often we start out all fired up only to discover that reality is not quite as simple as we initially envisaged.

The reality is this – it’s hard work. BUT there is a way to get a head start, and that’s by using the expertise that my friend Amy Porterfield has to share in the Digital Starter Kit that she’s created.

No such thing as an overnight success.

Yes, it is possible to be very successful online. It all comes down to strategy.

Regardless of whether you are an Etsy store, an author, a business coach…Before you do anything at all there 5 key areas that you need to pay close attention.

5 steps to successfully selling online

Step 1 – Identifying your target audience.  You need to be really specific because you cannot be all things to all people.

If you are too generic, you miss the mark because people do not realise you are talking to them. When you are niching down you have a much better chance of succeeding.

Step 2 – Start building your email list. This is absolutely essential. It means being able to speak directly to your target audience.

If they join your email list, you know they are interested in what you have to offer.

Step 3 – Get really clear & familiar with what you will need to deliver.

So many people start to plan an online course or product, but then, partway down the path, realise they have no idea on what is needed to deliver the finished product.

In other words HOW all the moving parts need to fit together. If the building blocks don’t fit then there is no way that sales happen. It’s definitely not a case of build it and they will come.

Step 4 – Know the costs involved in getting started.

This can be a very nasty shock and lack of funds can end up stalling your progress.  Not many people tell you exactly what this looks like and I’ve made a few expensive mistakes along the way.

Step 5 – Create your initial campaign designed to educate rather than to sell. Your audience needs to get to know you. After all, would you buy from a perfect stranger online?

Once you have these five steps in place you are ready to start thinking about marketing your product.

The five steps outlined above are way more important than having a fancy logo or branded collateral. They are the icing on the cake that only comes AFTER you have baked the cake. In other words – the solid base needs to be in place before you can start the decorating.

As business strategists, we all too often see people make the mistake of investing far too much in the ”trimmings.”  This can be a costly mistake.

Selling or teaching online is great, but it’s a journey that you need to be approaching strategically if you want to be successful.

It’s not easy, but it’s most definitely worth the effort and with Amy Porterfield’s help my journey has been so much easier.

Got an opinion or question? I’d love you to share it in the comments.

Fly Like A Dragon

Michelle