Creating Business Growth

Coach vs Trainer – What’s the Difference?

What’s the difference between a coach and a trainer? A great question.

In fact, it was a question that popped up on the Dragon Sisters Facebook page when I shared my last post . That’s what prompted me to write this article.

Coaches and trainers are used in both sport and business.

Although the titles are sometimes interchanged, there is actually quite a difference between the two roles.

Business coaching has gained traction in recent times, and as I said in my last post, there seems to be an abundance of business coaches popping up everywhere.

A coach is not a magician.

Each coach has their own style of working. There is no wrong or right way.

Different coaches will suit different individual.

Choosing the right coach to suit your needs is essential.

All good coaches will hold you accountable. They keep you on track.

Where you need to do additional learning, they will often suggest, and sometimes even provide resources to help you on your journey.

So what exactly does a coach do?

A coach helps you achieve your goals. If you are confused and unsure of what steps to take next, or unsure of which direction to head in, then a coach can help you sort through the chaos and confusion.

Having a coach will help you achieve more in a faster time space.

Your coach will move you forward. Of course, before starting off , it is important to know and to share what your goal is with your chosen coach; even if you goal is just to gain clarity!

Your coach will help hone your game plan.

When you have the right coach, you are increasingly motivated and more importantly, confident, that you are stepping in the right direction. This is especially true for solopreneurs and small business.

With a coach supporting you, it is easier to develop or hone new soft skills and put them into practice.

Why is a coach so valuable?

Because your coach helps you to understand different perspectives.

A good coach helps with clarifying your thinking. This allows you to start becoming more focussed on what steps you need to take and in what order.

When you’re working with a coach, you gain clarity, develop priorities and thereby increase your productivity.

A good coach will not tell you how to do things. Instead, they will be supporting you to work through your planning and decision-making processes.

When you use a coach, you are paying for their service for a fixed contract period. During this period there will be specific outcomes that you wish to achieve. Your coach’s job is to help you get there.

It is important to note, that as you grow and develop your skills, you may outgrow your coach.

A good coach always aims for their clients to grow to the point where they are surpassing their coach. It is at this point that you need to start to look for another coach to take you to the next step.

So what’s a trainer do?

A trainer imparts information. They train you in a specific way of doing something. In business, almost everyone has attended or experienced some kind of training course. These are usually delivered by an accredited trainer who frequently works from a manual set down by a higher authority.

Trainers work to a specific formula. For instance, a first aid trainer, an induction course, training on a new piece of equipment; it could be as mundane as a new photocopier or the very latest fighter jet. It’s training to a formula. A set way of performing specific tasks.

In a nutshell

A coach helps you to gain clarity – in your own way. The role of a coach is to help facilitate the journey from lots of bright ideas/your raw talent to a systematic, yet highly individualised approach to achieve your goals.

A coach will help you soar to the heights and fly like a dragon – free of a keeper.

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PS – You’re welcome to join me in The SMART Circle, our private Facebook group, where you can gain support, ask and have questions answered – it’s FREE – our way of paying it forward.

Michelle Hanton is a multi-award winning bespoke business strategist, working internationally as a consultant, coach, speaker and writer. She has a keen interest in the not-for-profit sector and is the former CEO of Lifeline Top End, and founder of Dragons Abreast Australia, a national charity dedicated to the promotion of breast cancer awareness.

 

 

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